Building Your Brand on Twitter

Loved this article about enhancing and building your brand on twitter. Very interesting the number of tweets per day to keep your brand lively in the twitter feed!

I know it’s 2013 and we’re all “Twitter experts” (or like to think we are!) but after 7 years, Entrepreneur Magazine has given us TODAY’S “do’s and don’ts” for Brand Management in the Twitterverse. more:  Building Your Brand on Twitter.


Email Marketing Strategies – 4 Tips

This is a great post about some very useful tips to help you with your marketing goals. Enjoy!

Over the years email marketing has evolved based on the wants, needs and actions of the audience. Companies were abusing their client base and spamming them with an overload of emails, and still today there is a huge amount of spam.

As a result various spam filters and controls have been adopted filtering out obvious spam emails, but at the same time placing some good emails into trash boxes. So it is important to check your trash and delete boxes once in a while to ensure no good emails have arrived there before you delete all the spam emails. Read More: Email Marketing Strategies – 4 Tips.

Gimme a B! It’s time to Brainstorm… What’s your marketing mix strategy?

Hello Marketing Lovlies!

Do you need to revamp your marketing mix, but are a bit miffed as to what you need to be doing to get it movin?

Let’s start with a brainstorm. Give me a call and we can get the specifics together for your strategy. For now, we’ll start with these questions:

1.What are you offering? 

2.Who are you offering this to?

3.What are your clients and customers getting for their lifestyle from your offering? 

These may seem like simple questions, but actually, I talk to many-a-business owner that doesn’t exactly know who they are trying to reach. Once we figure this out, we can figure out where they are. Be where they be! Are they online? at the homegame, in their car listening to the radio? What are they doing and how can you be there too?

Now you’re there and you have the perfect item or service just for them! Oh, I love it when all my dreams come true. That’s the big secret. Find out where they are and be there too. The other secret is to have something they want! Perfect! What’s going to knock their socks off and make their lives optimal for complete bliss? You’ve got it!

What's your strategy? Newsletters, email blasts or direct mail or both? What about social media? Does it really work? And for who? Does it work for your business? What about online advertising? Blogging? What about Pinterest!? Let’s get to the bottom of it, lovlies! What is your strategy?

Call me to find out what your next steps in marketing are. I can help you reach your people!

Click here to schedule a Business Brainstorming Session: Let me know you saw my blog and receive 25% off your session!